About Us

Music Managers Forum Aotearoa is the collective voice for music managers and self-managed artists, both signed and independent. The MMF Aotearoa is an independent, non-profit trade association dedicated to helping grow artist/manager businesses through education, networking and advocacy.

The MMF Aotearoa work towards a fair, honest and more transparent music industry which operates with the highest of integrity in the interests of the artists our members represent. We aim to represent the wide diversity of voices and backgrounds of music managers and their artists.

The MMF Aotearoa exists to:

• develop the skills and capacity of music managers and self-managed artists, whether signed or independent. 

• advocate for members, their represented artists and the broader community of music managers

• build a safe, inclusive and connected community of music managers of all levels of experience

MMF Aotearoa is part of the International Music Managers' Forum (IMMF), a worldwide community of music managers. The IMMF has Permanent Observer status at the World Intellectual Property Organisation (WIPO) based at the United Nations in Geneva, working to preserve and enhance the rights that creators of copyright enjoy, making the past, present, and future of music possible. There are active MMF organisations in 50+ countries across six continents

At an international level, the IMMF is also engaged with simplifying and reforming music business agreements such as recording and publishing contracts, watching out for new clauses which may not be in artist's and therefore manager's interests. The IMMF is also concerned to reform various industry norms such as issues like assignment of copyright and packaging deductions in recording contracts as well as a host of other old-fashioned and blatantly unfair conditions.

MMF Aotearoa is also part of the European Music Managers Association (EMMA). 

EMMA brings together music manager representative bodies from the UK, France, Sweden, Netherlands, Poland, Norway and Finland – with links to allied organisations in Australia, Canada, New Zealand and South Africa. In total, EMMA collectively represents over 800 managers across Europe, and another 600 worldwide.

MMF Aotearoa

Executive CommitTee